Exemplary damages — the punishment award a jury adds on top of compensation — are rarely available under the main federal law covering nonconsensual intimate images, so the facts that matter are the ones that unlock a state claim and prove deliberate cruelty. In practice that means three categories of evidence: proof the poster knew the depiction was fake and nonconsensual, proof the image was posted more than once or by more than one account, and proof the platform kept it up after a valid removal request. A synthetic intimate image is a sexually explicit depiction of a real person built with editing software, machine learning or generative tools — the person in the picture never did what the picture shows. The legal machinery around these images changed fast between 2022 and 2026, and the difference between a $150,000 statutory recovery and a punitive award usually comes down to which statute a plaintiff pleads and what they preserved in the first week.
Table of Contents
- Why the federal claim alone will not get you exemplary damages
- Which state statutes name exemplary damages
- The facts that make conduct look reprehensible
- What platform conduct adds to the case
- What to preserve in the first week
- How to read the dollar figures honestly
- Frequently Asked Questions
Why the federal claim alone will not get you exemplary damages
The federal civil remedy is 15 U.S.C. § 6851. Under the U.S. Code text published by the House Office of the Law Revision Counsel, a person whose intimate visual depiction was disclosed without consent — by someone who knew of or recklessly disregarded the lack of consent — can sue in federal district court for actual damages or liquidated damages of $150,000, plus costs and reasonable attorney's fees, and can obtain a temporary restraining order or permanent injunction ordering the display to stop.
That list does not include punitive or exemplary damages. The damages clause is actual-or-liquidated plus fees, full stop. A plaintiff who wants a punishment award generally pleads a state statute or a state tort alongside the federal claim in the same complaint. This is not a defect in the case — the $150,000 liquidated figure is available without proving a dollar of loss, which is valuable when the harm is reputational and hard to price. It simply means the exemplary theory has to come from somewhere else.
Which state statutes name exemplary damages
Two states are worth knowing because their statutes say the word out loud and their definitions already reach synthetic material. New York Civil Rights Law § 52-c expressly lets the finder of fact, in its discretion, award punitive damages alongside compensatory damages, injunctive relief, court costs and attorney's fees for unlawful dissemination of a sexually explicit depiction. Critically, the section as codified in 2025 defines "digitization" to cover material created with software, machine learning or artificial intelligence — so a fabricated image is squarely inside the statute, not argued into it. Texas is the other clear path.
Chapter 98B of the Civil Practice and Remedies Code authorizes exemplary damages plus actual damages, court costs and attorney's fees, and it allows recovery for mental anguish without a separate economic loss. The chapter text published by the Texas Legislature extends liability to "artificial intimate visual material" — the statutory term for a deepfake. The practical consequence is that venue and the defendant's location shape the claim's ceiling. Two identical fact patterns can carry very different exposure depending on which state's law applies.
The facts that make conduct look reprehensible
Once a punitive claim exists, the size of the award turns on the constitutional test from *State Farm v. Campbell*, 538 U.S. 408 (2003).
The Supreme Court's opinion treats reprehensibility as the most important guidepost and identifies the facts that raise it: intentional malice, trickery or deceit rather than accident; a financially vulnerable target; and repeated rather than isolated conduct. Each of those maps onto evidence a plaintiff can actually gather: The same opinion sets the outer limit. The Court warned that few awards exceeding a single-digit ratio of punitive to compensatory damages will satisfy due process — a useful check against expectations built on headline numbers.
- **Malice over accident** — messages, captions or prior threats showing the poster meant to humiliate a specific person, plus any evidence they knew the image was fabricated.
- **Repeated conduct** — reposts after a takedown, mirror uploads, multiple accounts, or a pattern of doing this to other people.
- **Vulnerability** — a minor, a person the defendant supervised or employed, or someone whose income depended on the reputation the image attacked.
- **Deceit** — passing the image off as genuine, or using a false identity to publish it.
What platform conduct adds to the case
The TAKE IT DOWN Act changed what a platform's inaction means evidentially. Signed May 19, 2025, the law criminalizes publishing nonconsensual intimate images including AI-generated ones and requires covered platforms to remove them within 48 hours of a valid request; the Congressional Research Service's legal sidebar notes that the platform obligations became enforceable May 19, 2026. On that same date the Federal Trade Commission announced it had begun enforcing Section 3 against noncompliant platforms and launched TakeItDown.ftc.gov for victims to report platforms that ignored valid removal requests.
The FTC's announcement gives a plaintiff a concrete way to document that a platform kept publishing after being told — which is the difference between a passive host and a knowing repeat publisher. That distinction feeds directly back into *Campbell*. A 48-hour clock that ran out creates a dated, objective record of continued conduct after notice.
What to preserve in the first week
The evidence that supports an exemplary claim degrades fastest. Because § 6851's $150,000 is available without proving loss while exemplary damages require state-law predicates, the preservation list should be built around the punitive theory: One more option may widen soon. The Senate passed the DEFIANCE Act (S.1837), which creates a federal civil claim over "intimate digital forgeries" with a 10-year limitations period and liquidated damages of $150,000, rising to $250,000 where the forgery connects to sexual assault, stalking or harassment — figures listed in the bill's record on Congress.gov.
- The timestamped removal request, in the exact form the platform requires, with a copy kept outside the platform.
- The platform's response and the date it acted, measured against the 48-hour requirement.
- Full-page captures of every posting, including URLs, account handles, timestamps, view counts and comments.
- Any evidence of reposting after removal — new URLs, new accounts, mirrors on other services.
- Communications from the poster before or after publication, including deleted-message notifications.
How to read the dollar figures honestly
Every number above is a statutory ceiling or a liquidated floor, not an average recovery. No reported U.S. verdict has yet fixed a punitive award for a synthetic intimate image.
The most closely watched matter, a March 2026 California class action against xAI over Grok-generated imagery of three plaintiffs, remains pending with no judgment as of an August 2026 update. So a realistic planning assumption looks like this: a solid federal claim anchors the case at $150,000 in liquidated damages plus fees, a state statute in New York or Texas adds the possibility of a punitive award on top, and the punitive figure is bounded in practice by the single-digit ratio guidance in *Campbell* applied to whatever compensatory number a jury returns. Anyone weighing a claim should confirm which state's law governs before assuming exemplary damages are on the table — the federal statute is uniform nationwide, and the punishment remedy is not.
Frequently Asked Questions
Can I recover exemplary damages if the image is obviously fake?
Obviousness does not defeat the claim. New York's § 52-c and Texas Chapter 98B both reach material created with software or machine learning by definition, so a depiction being synthetic is an element the statutes anticipate rather than a defense.
Does reporting to the FTC replace a lawsuit?
No. The FTC's TakeItDown portal is for reporting platforms that ignored valid removal requests under Section 3 of the TAKE IT DOWN Act. It is an enforcement channel against platforms, not a route to personal compensation, though the record it creates can support a civil claim.
How long do I have to file?
Limitations periods differ by statute and state. The DEFIANCE Act, passed by the Senate as S.1837, would carry a 10-year period for intimate digital forgeries — longer than many existing options, which is one reason to check the specific deadline attached to each claim you plan to plead.
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